Customer Experience Resources
Thoughtful Insights and a Fresh Perspective from CX Expert Megan Burns
MEGAN BURNS
Customer Experience Pioneer, Fortune 500 Strategic Advisor, Author, and Keynote Speaker
Blog
Word Nerd Wednesday – Vexillology
Happy almost 4th of July to my fellow Americans! Hopefully there are plenty of Star Spangled Banners flying where you live this week. I’m not far from Lexigton & Concord, MA, so we see the 50-star and 13-star versions all the time. It turns out the study of flags – US and global, past and … Read more
Word Nerd Wednesday – GOODHART’S LAW
This week’s WNW entry is an idea, not a word. But it’s important. Goodhart’s law formally says: “When a measure becomes a target, it ceases to become a good measure.” The man credited with saying this, Charles Goodhart, was an economist. He was talking about issues of monetary policy in the UK when he made … Read more
Word Nerd Wednesday – Greatest Hits Vol. 1
It’s hard to believe, but my #WordNerdWednesday series has been going for almost five years. During a recent spin through the archives I found a few older but evergreen entries that people loved at the time and are worth sharing again. â‘ Watermelon – A watermelon is a customer journey that seems green on the … Read more
Videos
Megan shares useful techniques, tools, and guidance for activating a robust CX program in your organization.