Customer Experience Resources
Thoughtful Insights and a Fresh Perspective from CX Expert Megan Burns
MEGAN BURNS
Customer Experience Pioneer, Fortune 500 Strategic Advisor, Author, and Keynote Speaker
Blog
Word Nerd Wednesday – ONBOARDING
The onboarding journey sets the tone for new customer relationships. Unfortunately, many organizations don’t think or talk about it from the customer’s perspective. People don’t want to be “onboarded.” They want to start using your product or service to accomplish their goals. If that takes 90 days, fine. If it takes 90 minutes, even better. … Read more
Three Invaluable Types of Trust that are Often Overlooked
In my years working with Fortune 500 companies, I’ve seen firsthand how systematically building and maintaining customer trust creates what I call “The Trust Tailwind” — an accelerating force that fuels growth through shorter sales cycles, smoother cross-sells, and stronger advocacy. These advantages compound over time, helping trusted brands outperform their competitors by as much … Read more
Word Nerd Wednesday – WI-FI
#WordNerdWednesday I had to double check this week’s WNW entry with multiple sources before I would believe it. Apparently “Wi-Fi” doesn’t stand for “wireless fidelity.” It doesn’t officially stand for anything. Brand agency Interbrand came up with Wi-Fi to promote a then-new wireless connection technology called “IEEE 802.11” to non-techies. The public wasn’t likely to … Read more
Videos
Megan shares useful techniques, tools, and guidance for activating a robust CX program in your organization.
